July 27, 2009

The appetite for solar projects in the United States has lagged market leaders like Germany and Spain, however increased federal and state subsidies have begun to take effect and demand for solar in certain markets like New Jersey and California is heating up.  According to a new report from Pike Research, the U.S. solar market will surpass Spain in 2009 and will top Germany by 2013.  However, the firm points out that financing for solar projects remains elusive.

“The weak supply of tax equity combined with heightened credit requirements has led to numerous project cancellations and delays nationwide, with over 75 MW, totaling $450 million, of idle projects in New Jersey alone,” says industry analyst George Kotzias.  “But the tide is beginning to turn as evidenced by Wells Fargo and U.S. Bancorp – both of which have established tax equity funds for solar projects.”   In Pike Research’s analysis, solar companies that stand to benefit most from a U.S. boom include First Solar, SunPower, Suntech, Yingli, Akeena, and Real Goods Solar.

“As soon as financing picks up, the demand is there,” says Kotzias.  “In addition to the increase in subsidies, module prices have dropped by as much as 50% and installed costs have dropped over 30% over the past year,” he adds.  This combination of drivers has attracted the market entry of established developers from Europe as well as many domestic start-ups.

Pike Research’s study, “U.S. Solar Energy Demand Dynamics”, analyzes government incentives, financing structures, and internal rates of return on a state-by-state level.  Cost components for solar project development are quantified in detail, and the report also includes solar PV market forecasts, providing a clear and actionable view of the size and timing of market opportunities.  An Executive Summary of the report is available for free download on the firm’s website.

Pike Research is a market research and consulting firm that provides in-depth analysis of global clean technology markets.  The company’s research methodology combines supply-side industry analysis, end-user primary research and demand assessment, and deep examination of technology trends to provide a comprehensive view of the Renewable Energy, Clean Transportation, Clean Industry, Green Consumers, and Environmental Management sectors.  For more information, visit www.pikeresearch.com or call +1.303.997.7609.